Privacy Policy

Last Updated: Jan 20, 2026

Good Wine ("App," "Service," "we," "us," or "our"), operated by Good Wine LLC, a Washington limited liability company, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.

Please read this Privacy Policy carefully. By using the Service, you consent to the practices described herein.

1. Information We Collect

Information You Provide

Account Information. When you create an account, we collect:

User Content. When you use the Service, we collect:

Social Information. We collect information about your social interactions, including:

Information Collected Automatically

Location Data. With your permission, we collect precise location data from your device to:

You can disable location services through your device settings, though some features may not function properly.

Device and Usage Information. We automatically collect:

Information from Third Parties

We may receive information from third-party services you connect to your account or that we use to operate the Service, including Google Maps for location services.

2. How We Use Your Information

We use the information we collect to:

Provide and Improve the Service

Train Machine Learning Models

Enable Social Features

Communicate with You

Ensure Safety and Compliance

3. How We Share Your Information

With Other Users

Based on your privacy settings, other users may see:

With Service Providers

We share information with third-party vendors who perform services on our behalf:

Cloud Infrastructure (Amazon Web Services). We use AWS to host our servers and store data, including your account information, user content, and wine label images.

Mapping Services (Google Maps). When you use location features, your location data is processed by Google Maps to display maps and nearby locations.

AI and Machine Learning Services (OpenAI, Amazon Bedrock). Wine label images are processed by these services for optical character recognition and wine identification. While we do not intentionally send personally identifiable information to these services, background elements in photos you upload may be processed.

Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any change in ownership or uses of your information.

Aggregated and Anonymized Data

We may share aggregated, anonymized data that cannot reasonably be used to identify you. In the future, we may provide wine retailers, distributors, or other business partners with anonymized insights about wine preferences, trends, and ratings. This data will not identify individual users.

Legal Requirements

We may disclose your information if required by law, legal process, or government request, or if we believe disclosure is necessary to:

4. Data Retention

We retain your information for as long as your account is active or as needed to provide the Service. Specifically:

Account Information. Retained while your account is active and for a reasonable period thereafter for legal and business purposes.

User Content. Retained while your account is active. Wine label images may be retained indefinitely for machine learning purposes even after account deletion, though we will de-identify them to the extent practicable.

Usage Data. Retained for up to 24 months for analytics and improvement purposes.

Location Data. Retained only as long as necessary to provide location-based features, typically not more than 90 days in detailed form.

Upon account deletion, we will delete or anonymize your personal information within 90 days, except where retention is required by law or for legitimate business purposes (such as fraud prevention or machine learning as described above).

5. Your Rights and Choices

Access and Correction. You can access and update your account information through the App settings.

Data Export. You may request a copy of your personal data by contacting us.

Deletion. You may request deletion of your account and personal data by contacting us. Note that some information may be retained as described in Section 4.

Location Services. You can disable location collection through your device settings.

Marketing Communications. You can opt out of promotional emails by following the unsubscribe instructions in those emails.

California Residents. If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your information, and the right to opt out of the sale of your information. We do not sell personal information as defined by the CCPA.

6. Data Security

We implement reasonable technical, administrative, and physical safeguards to protect your information, including:

However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information.

7. Children's Privacy

The Service is not intended for anyone under 21 years of age. We do not knowingly collect personal information from individuals under 21. If we learn we have collected information from someone under 21, we will delete that information promptly.

8. International Data Transfers

Your information may be transferred to and processed in the United States and other countries where our service providers operate. These countries may have different data protection laws than your country of residence. By using the Service, you consent to the transfer of your information to these countries.

If you are located in the European Economic Area (EEA) or United Kingdom, we will ensure appropriate safeguards are in place for international transfers, such as standard contractual clauses.

9. Third-Party Links and Services

The App may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

Your continued use of the Service after changes become effective constitutes acceptance of the revised Privacy Policy.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Email: ryan@goodwine.app

Summary of Data Practices

Data Type Purpose Shared With Retention
Email, DOB Account, age verification Service providers While active
Wine photos Wine ID, ML training AWS, OpenAI, Bedrock Indefinitely
Tasting notes, ratings Features, social Other users (public) While active
Location Maps, recommendations Google Maps 90 days
Device/usage data Analytics, improvement Service providers 24 months
Social connections Social features Other users While active